BrandYourself

Overview

BrandYourself provides online reputation management and privacy services through both software and managed service offerings. The company aims to help individuals and businesses control their online presence by improving Google search results, cleaning up social media, and protecting private information. BrandYourself offers tools to scan for online risks and provides customized action plans for reputation enhancement.

Key Features

• Reputation Score — This technology scans and scores an individual's entire online presence, identifying potential red flags and reinforcing factors.
• Earnability Calculator — This tool quantifies potential opportunities missed due to online reputation issues or lack of self-promotion.
• CleanSearch — This technology scans Google for webpages that could pose a risk, such as court records, negative reviews, or disparaging comments.
• SocialScan — This feature scans social media profiles for unprofessional posts, including those with polarizing views or negative content.
• PrivacyProtector — This technology works to remove sensitive personal information from data broker websites.
• Managed Services — BrandYourself offers services for individuals and businesses, including negative Google result removal, personal branding, and review management.

Who It's For

BrandYourself targets individuals concerned about their online reputation and privacy, including job seekers, freelancers, entrepreneurs, and professionals. It also caters to businesses looking to manage their online presence, employee branding, and review management. The services are designed for anyone whose career or personal life can be impacted by information found online.

Notable Strengths

BrandYourself offers a combination of automated software and managed services, providing flexibility for users who prefer a DIY approach or require expert assistance. The platform's proprietary technologies, such as Reputation Score and CleanSearch, leverage machine learning to identify and address various online reputation and privacy risks. The company also provides API and risk scan technology for partners, indicating a scalable and adaptable service model.