Contentful

Contentful is a digital experience platform (DXP) that uses AI-driven analytics to help organizations personalize, optimize, and create digital experiences at scale. It is designed for marketing teams and digital experience professionals who need to manage content across multiple channels, brands, and regions. The platform enables modular content management, allowing users to reuse, remix, and roll out content and design components efficiently. Its native AI capabilities generate on-brand content and provide audience insights and experimentation suggestions. Contentful offers no-code personalization tools that let marketers tweak, test, and tailor experiences in real time without developer assistance. The platform supports over 20 languages and has demonstrated capabilities such as handling 4.6 billion delivery requests during Black Friday 2025, achieving 99.99% uptime, and enabling release cycles as short as five minutes. Organizations using Contentful have reported outcomes including a 78% increase in conversion rates through personalization, a 10x increase in content production, and a 50% cost reduction through efficiency gains.