Modash

Overview

Modash is an influencer marketing platform designed to help marketing teams find, analyze, and monitor influencers globally. It provides tools for managing various types of influencer collaborations, including paid partnerships, affiliate programs, and gifting campaigns, within a unified workflow. The platform aims to streamline influencer marketing operations for brands, particularly those using Shopify.

Key Features

• Influencer Discovery — Access to over 350 million public profiles across Instagram, TikTok, and YouTube, with AI search and smart filters for identifying suitable creators.
• Campaign Tracking — Automatic content collection and performance measurement from post to purchase, integrated with Shopify, providing metrics like EMV, ROAS, and CPM.
• Partner Payments — Consolidates all creator payouts into a single invoice, supporting payments across 180+ countries with customizable commissions.
• Affiliate Program Management — Offers connected workflows, automations, bulk actions, and global payouts for building and scaling affiliate programs.
• Relationship Management — Centralizes creator conversations, contracts, and performance data to organize and manage influencer relationships.
• Shopify Integration — Syncs with Shopify stores to manage paid partnerships, affiliates, and gifting, tracking clicks, redemptions, and affiliate performance.

Who It's For

Modash is designed for in-house marketing teams at brands, particularly those operating on Shopify, who manage influencer programs. It caters to businesses looking to scale their influencer marketing efforts, including paid partnerships, affiliate programs, and gifting campaigns, by centralizing management and automating workflows.

Notable Strengths

Modash's strength lies in its comprehensive, integrated platform that unifies various influencer marketing activities, from discovery to global payouts, within a single workflow. Its direct integration with Shopify allows for detailed performance tracking and streamlined management of e-commerce-focused campaigns. The platform also emphasizes transparent, usage-based pricing and offers support for migration and onboarding for affiliate programs.